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SMG Worldwide Entertainment and Conference Venue Management
Atlantic City - Always Turned On!
The Atlantic City Convention Center

The following is a compilation of advertising inventory that is currently available at the Boardwalk Hall. The historic nature of the building limits the number of advertising opportunities, therefore benefiting greatly the companies that do advertise here at the Hall. We look forward to showing you the Hall and helping you create a positive message to all patrons that enjoy this amazing building and our wide range of events. I would be happy to tour you through this magnificent facility and go into greater detail about why this venue offers excellent advertising opportunities.

Arena/Bowl Locations
Scoreboard - Place your logo or message on our center, four-sided video scoreboard clearly visible during events. A recent study done by Sports Research Institute showed that the advertisers on arena and stadium scoreboards enjoy the highest memory recall by attendees.
  • Four top panels
  • Four middle panels
  • Four corner panels
  • LED display, bottom of the scoreboard
  • Vomitory Signs - 16 portals within the arena will bear your logo.
    Highly visible during each event.
    Interior Wall Dioramas - Place your company's message before the fans in the high traffic areas near the entrance, concessions and rest rooms on the concourse level. Approximate size: 60 ¼"w x 60 ¼"h
    Entrance Diorama - The best impression is your first impression. Two oversized signs flanking the top of the escalator will greet all patrons with your message as they access the arena concourse. Approximate size: 71 ¾"w x 96 ¼"h
    Exterior Wall Dioramas - The concourse is a highly trafficked zone before, during, and after each event. Your message will appear at eye level for optimum visibility. Approximate size: 60 ¼"w x 60 ¼"h
    Elevator Towers - The two large passenger elevators located in the center of the concourse will garner significant impressions as fans enter and leave Boardwalk Hall. The elevator towers are also clearly visible to all fans congregating on the concourse.

  • Exterior exposure: 71 ¾"w x 120 ¼"h
  • Headers, facing stage: 71 ¾"w x 120 ¼"h
  • Interior exposure: 71 ¾"w x 120 ¼"h
  • Guest Services Office

    An exclusive location and opportunity to display signage and offer information and sampling. The Guest Services office would be named for your company. You will have the opportunity to staff the office and provide marketing materials. The PA announcer will make reference to your Guest Services Office often during events. The Guest Services Office will be a central location to give away prizes, sell tickets, provide customer assistance, gather contestants, and sign up for promotions.
    Box Office Locations

    Box Office - The Box Office is a prominent, highly visited feature of the arena. It is located within the lobby and accessible to passers-by on the world famous Boardwalk. Signage spans all box office windows.
    Rotational Advertising - With this backlit sign displayed in the Box Office, you will have a captive audience reading your message while waiting in line to purchase or pick up tickets.
    Lobby Locations

    Turnstile Advertising - This is the first message consumers are exposed to and the only one they are guaranteed to physically touch. The location allows for numerous promotional tie-ins such as coupon handouts, sampling etc.

    Rotational Advertising - This rotational signage is placed in the window of Boardwalk Hall's Lobby and is visible to Boardwalk traffic. This piece of inventory is also backlit and will be visible at night as well as during the day.

    Main Entrance Columns - Position your company on the columns located in the front lobby next to the escalators. All of the visitors to Boardwalk Hall enter through this main entrance area as they utilize either the escalators or the stairs to reach the concourse level of the arena. Approximate size: 8'w x 12'h
    Ticketing and Print Sponsorships

    Ticket Envelopes - Present each customer receiving their tickets from our box office with an opportunity to learn about your company It's a perfect vehicle to help drive business. Advertise your product or service to thousands of consumers per year. This is an exclusive advertising opportunity.
    Ticket Backs and TicketFast - Position your logo on the back of all event tickets sold through the Boardwalk Hall Box Office as well as on TicketFast tickets. TicketFast allows you to print your own ticket from your personal computer. Ticket sponsorships are some of the most cost-effective, proven means to give your customer incentive to choose your business or service your and measure the results. Approximately one in every three tickets is purchased through Boardwalk Hall's Box Office or through TicketFast.
    Event Brochure - Great distribution opportunity to advertise your product or service on a full panel of our events brochure. This panel, approximately 3" x 8", is part of a glossy publication that lists upcoming events at Boardwalk Hall and the Convention Center with a distribution of more than 15,000.
    Your Convention Center and/or Boardwalk Hall sponsorship may also include the following additional benefits:
    • Mention on LED display on scoreboard during Boardwalk Bullies hockey games and selected additional events when available.
    • Opportunity to display printed collateral in the brochure racks located near the concierge desk at the Convention Center and in the lobby and guests services office at Boardwalk Hall.
    • 20 complimentary tickets in our premium seating area to any Boardwalk Bullies hockey game of your choice.
    • An annual calendar of events for the Convention Center.
    • A monthly calendar of events for Boardwalk Hall.
    • Creation of working relationship going forward with the opportunity to participate in additional future promotions and networking.
    Please call call Michael Chait, Corporate Advertising and Sponsorship Manager, at 609-348-7022 to take a tour and learn more about the promotions and advertising opportunities available at Boardwalk Hall.
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